Saturday, March 23, 2019

The $5 Concealer That Broke The Internet - Is It Worth The Hype?

Hey guys! For today's post we are going to be talking about the new 16hr Camo Concealer by Elf Cosmetics. This beauty is incredibly budget friendly, ringing in at a whopping $5 - and has taken the beauty community by storm! But the real question is, is it worth the hype?


Details:
- 18 Shades
- .02 oz.
- $5.00

What Elf Claims:
- Full Coverage
- Creaseless
- Long Wearing

Do I agree? 2/3, yes.
Lets be real, there is no such thing as "creaseless" makeup. If you have any fine lines or wrinkles and you apply a cream on top of them, it will settle into those fine lines - period - no ifs ands or buts. However, I do have to say that this concealer doesn't create any more fine creases than what I already have, which is always a plus!



Now of course everyone's personal preferences are different, so let me explain what I like in a concealer before we proceed:
- Full Coverage
- Comfortable
- Longlasting
- Easy Application

I have INTENSE dark circles, and this gives me COVERAGE! Honestly the best coverage I have found in a concealer thus far. A little goes a LONG way, so I recommend working in small layers!
It can be a bit too matte for me at times, so on the days where my under eyes are a bit dry, I like to add some extra moisture [i.e. eye cream, hydrating primer, eye masks]. I have mixed it with a more radiant concealer [my current favorite is the Nars Radiant Creamy Concealer] and it works beautifully that way as well!
It's very long lasting, as the name states - maybe not an entire 16hrs, but still quite a while!
Application is where it can be a bit tricky. This dries QUICK, i mean INSANELY QUICK! I have found that working one eye at a time is the best way to go - this allows you to blend the product in properly without issues!



Let me break this down a little more!
Pros & Cons [For my preference]:
Pros - Full coverage, brightening, affordable, good product size, easily accessible, large doe foot makes for quick application, works well with others, blends in well when done properly, shades run VERY light - which is perfect for my fair skin!
Cons - Can be drying, application is slightly inconvenient, shades don't go deep enough in my opinion!

So in the end, what does this mean? For me, I absolutely love it! I find myself reaching for it so often that I have to force myself to use other concealers! That being said, it's still not going to be for everyone.

If you have more mature or dry under eyes, or if you don't prefer high coverage concealers, then this is definitely not for you! If you like full coverage and don't have these concerns, then I highly recommend checking out 😊

If you are curious about how this concealer stands up against the new Milani Conceal & Perfect Longwear Concealer, I did a face-off of the two! You can watch the video here!


Thank you guys so much for taking time out to read this blog post! If you have tried this concealer, I would love to hear your thoughts down in the comments! I hope that you enjoyed my review and will consider sticking around, I'd love to become friends!

Have an amazing day everyone 😊
- Kell πŸ’œ


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